Course Information

Teaching

  • MKTG 3010: Principles of Marketing
  • MKTG 3400: International Marketing
  • MKTG 4030: Capstone Marketing
  • MKTG 6200: Marketing Management (MBA)
  • BA 6100: Customer Relationship Management (MBA)

Course outlines are on the student server g: drive. These can be accessed by logging on to NetStorage.

Research Links

Main Journals

Key Conferences

Working Papers

Mathematical/Statistical Software (all of these are free)

Interesting Forums, Blogs, and News

Useful Advice for Junior Faculty and Graduate Students

Other Links of Interest to Researchers in Marketing