Wanted: Dancers for Super Bowl Commercial

Published: September 29, 2014 | Read Time: 1 minutes

Faculty and students within Southern Utah University will be working with Cedar High School to create and film a commercial for the Super Bowl XLIX. Dancers, ages 11 to 18, are needed to film the segment and if interested are asked to audition on Saturday, October 4 at 10 a.m. to On Stage Studio, 599 North 800 West Unit 1, Cedar City, UT 84721.

The commercial, titled Triangle Power, will be produced by award-winning filmmaker and documentarian Dr. Jon Smith and directed by award-winning film director Ellen Treanor. The spot will run on www.crashthesuperbowl.doritos.com and be eligible for a $1 million prize if chosen as winner. 

The storyline follows a young high school boy inspired by his physics teacher to stand up to a bully using the power of the Doritos Triangle. The dancers will celebrate the victory in a sequence in the hallway of Cedar High School. Chandler Hall, a communication major at SUU, will be the lead choreographer.

Southern Utah University sponsors the Film Making Club to support the effort headed by Smith. The crew for the commercial is entirely student run. Frito Lay has been holding the global Crash the Super Bowl contest since 2007.


Contact Information:

435-586-5400
Contact the Office of Marketing Communication

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