5 Secrets Politicians Use in Debate Battle
Posted: January 05, 2016 | Author: Southern Utah University | Read Time: 1 minutes
Turn to Technology"These days, voters can get a good idea of the candidates personalities by scrolling through their Twitter feeds, YouTube videos, Snapchat stories and Instagram posts. 'With the way technology and social media have evolved, this is a really unfiltered kind of campaign,' Stein said. 'If you want to get a sense of the candidate's personality, and if you’re voting on a candidate's character, then we’re living in a great environment for glimpsing that, because it’s not controlled anymore,' Stein said."
Storytelling is Key
Non-Verbal Communication Matters
Expect Character Attacks
"Traditionally, debates and ads have been overwhelmingly positive, meaning candidates are acclaiming themselves and their accomplishments. Stein suspects there is more attacking than acclaiming in this particular campaign. 'That could represent a real shift in the traditional decorum and maturity of debates,' Stein said. Stein explains that policy and character are the two main topics discussed during a campaign, but during the primary election, there is much more attacking and discussion of character rather than policy. This will change at the general election stage, because the democratic and republican nominees have more stark policy differences to debate."
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